Recently, CCJK offered professional book translation service to an esteemed client. The original book is in English version, since the client will have a training program in the early of this summer in China. Therefore the book needs to be translated in Chinese. When we’ve finished translation, the client has an inquiry for the publishing issues. While he has a publisher in the U.S. but not sure if it might make sense to have the books published in China instead of producing and shipping the book in United States.

Which marketing tool has brought you the most clients? Email marketing, social media marketing, promotion at trade fairs, cold calling, word of mouth? As the statistic shows in one poll, 50% of people voted for word of mouth. They regarded word of mouth as the most effective way in promoting translation services. 35% of people worked well in email marketing. Social medial marketing as a new tool in recent years, about 10% of people have received good results in this method. Only 5% of people would like to promote translation business at trade fairs. And no one voted for cold calling.